Negotiating, Scheduling and Maintaining Media Buys
- Media planning and placement for television, radio, print, Internet, public service announcements, outdoor, posters, brochures/flyers, other promotional materials, multi-cultural media avenues, multi-media and other types of media.
- Cost analysis
- Negotiate best rates for CLIENT
- Spot rotation analysis
- Provide media placement reports.
Media Planning
- Media strategies and analysis (recommendation /research/)
- Target audience analysis and research
- Product demographic research and Circulation Analysis
- Client consultation
- Reach and frequency estimates (size of audience reached by plan)
Media Administration Services
- Record keeping
- Billing
- Processing payment
- Maintaining buy schedules
- Buy confirmations
- Trafficking of creative materials