Negotiating, Scheduling and Maintaining Media Buys

  • Media planning and placement for television, radio, print, Internet, public service announcements, outdoor, posters, brochures/flyers, other promotional materials, multi-cultural media avenues, multi-media and other types of media.
  • Cost analysis
  • Negotiate best rates for CLIENT
  • Spot rotation analysis
  • Provide media placement reports.


Media Planning

  • Media strategies and analysis (recommendation /research/)
  • Target audience analysis and research
  • Product demographic research and Circulation Analysis
  • Client consultation
  • Reach and frequency estimates (size of audience reached by plan)


Media Administration Services

  • Record keeping
  • Billing
  • Processing payment
  • Maintaining buy schedules
  • Buy confirmations
  • Trafficking of creative materials